How did GameStop get caught up in the stock market? Born, professor of finance and associate dean of undergraduate programs in the D’Amore-McKim School of Business, and his colleague, Keith Smith, assistant professor of marketing, agree that these are strange times, indeed. ![]() But over the course of several days, a band of Reddit users and amateur day traders have swung the fortunes of the video game company in the opposite direction, driving the cost of its stock up by as much as 1,700 percent at one point. ![]() Wall Street is in a tizzy over GameStop, a retailer that, by many accounts, was on its way out the door.
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